I hate the word 'promotional'

Why promotional marketing?

I once said, "I felt like a trench coat salesman…"

“Want a watch, buy a watch, any watch you want!” I pictured myself flinging open my khaki trench (and it was not Burberry, by the way) while peddling Tchotchkes. I did not picture watches. I imagined keychains and flashlights, bottle openers and a little selection of pens all lined up.

This did not make me happy.

At all.

I am not and never will be the gal that pops in your office unannounced to chat about a new partnership. The very best salespeople are very much like this and extremely successful, but that was not my happy place. That was just not me.

But I was driven, wanted to be successful and I knew I could find a way to inspire people and help them promote their brand. Fast-forward a couple of decades or so, and here I am doing exactly what I wanted in a way that feels good to me. I love to offer off-the-wall ideas that one might not think of, creative packaging or the occasional gift.

But I am solution-driven.

I want to help you find a product that you love and fits your brand; that is in your budget and delivered on-time. Impressions are valuable. Leveraging promotional marketing items can do wonders for your brand and the awareness of your target market, not to mention what it can do for employee retention and other aspects of your business.

I LOVE what I do, and it has been part of me for many years now. My excitement comes when the finished product is exactly what you had in mind. The process changes with every client as each have their own personality and needs, but the excitement with the end result stays the same. Eeek!

I am so very thankful for the women who came before me and paved the way for me, for who I am today, for WORTH & GRAY. Now let’s get busy loving on your merch!

xoxo

sd